Ownership & control
Who ultimately owns and controls the company.
Evidence-backed product intelligence
Know where your money goes.
Scan a product to see the Canadian story behind its ownership, manufacturing, ingredients, labour, and corporate footprint.
Scan a productNo account. No login. No consumer identity.
Explore TrueNorth
Canadian picksScan first, then compare only verified alternatives with sourced Canadian analysis.Find products Compare pricesPrice observations stay dated, retailer-specific, and separate from Canadian Impact.Start with a scan Smart plannerBuild an anonymous local list from everyday shopping intents.Open planner Track your impactSee five dimensions, evidence coverage, and confidence without turning unknown facts into zero.See the method
One score cannot tell the whole story
Five dimensions, kept separate.
Every result shows what is known, what remains unknown, and which evidence supports each material fact.
Manufacturing
Where this specific product is made.
Ingredients & components
Where ingredients and components originate.
Operations & labour
Canadian labour and operational activity.
Corporate footprint
The company’s documented presence in Canada.
Designed for honest answers
Unknown never means zero.
Missing facts widen the Canadian Impact range and reduce evidence coverage. Confidence is reported separately, and trade policy never rewrites the underlying Canadian Impact score.